Do you want to get positive press coverage? Learn how to identify what’s newsworthy about your business, write a press release, identify where to send it and manage your company’s ‘reputation’ through the press.
A highly practical session led by Andrea Sangster an award-winning editor with 20 years’ experience
Course coverage and relevance
- Why PR is essential for your growing business
- How to talk to the press
- How to identify news in your company or create news from nothing
- How to build a contacts book
- How to write a press release
Suitable for
- Pre-starts or people new to business who don’t know how to write press releases or talk to the press
- Young businesses that need help with PR
- Those who want to know more about managing the reputation of their companies
What you will learn
- How to make ‘friends’ with the press
- What key elements must appear in a press release
- How to increase the odds of getting coverage
- How to choose the right angle for the right publication
- How to manage bad press
Course Dates
Thursday 11 February, 2010 10.30am to 12.30pm at HiB, Enterprise
House, 297 Pinner Road, Harrow HA1 4HS. Booking essential.
Thursday 11 March, 2010 10.30am to 12.30pm at HiB, Enterprise
House, 297 Pinner Road, Harrow HA1 4HS. Booking essential.
Special offer if you book this course at he same time as Marketing your company and save £10
To find out more, please call us
on 020 8427 6188 or email
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